![black lives matter: Adidas, Nike & Twitter lend support to #BlackLivesMatter, take a strong stand against racism after George Floyd's death - The Economic Times black lives matter: Adidas, Nike & Twitter lend support to #BlackLivesMatter, take a strong stand against racism after George Floyd's death - The Economic Times](https://img.etimg.com/thumb/width-1200,height-900,imgsize-106027,resizemode-1,msid-76137390/magazines/panache/adidas-nike-twitter-lend-support-to-blacklivesmatter-take-a-strong-stand-against-racism-after-george-floyds-death.jpg)
black lives matter: Adidas, Nike & Twitter lend support to #BlackLivesMatter, take a strong stand against racism after George Floyd's death - The Economic Times
![Facebook, Apple, Nike and other companies support protesters with donations and hashtags - MarketWatch Facebook, Apple, Nike and other companies support protesters with donations and hashtags - MarketWatch](https://s.marketwatch.com/public/resources/images/MW-IH530_twitte_ZG_20200531172527.jpg)
Facebook, Apple, Nike and other companies support protesters with donations and hashtags - MarketWatch
Nike on Twitter: "Nothing can stop what we can do together. You can't stop sport. Because #YouCantStopUs. Join Us on the Nike App" / Twitter
![Andscape on Twitter: "Nike is sticking with its athlete, Sha'Carri Richardson, after she tests positive for cannabis and is disqualified from competing in the Tokyo Olympics' 100m race. (Via @aardodson) https://t.co/w00iNXl2MU" / Andscape on Twitter: "Nike is sticking with its athlete, Sha'Carri Richardson, after she tests positive for cannabis and is disqualified from competing in the Tokyo Olympics' 100m race. (Via @aardodson) https://t.co/w00iNXl2MU" /](https://pbs.twimg.com/media/E5Tjb_fXoAAeN85.jpg)
Andscape on Twitter: "Nike is sticking with its athlete, Sha'Carri Richardson, after she tests positive for cannabis and is disqualified from competing in the Tokyo Olympics' 100m race. (Via @aardodson) https://t.co/w00iNXl2MU" /
![Julien Guiblain on Twitter: "Businesses must deliver a high customer service. Nike accomplish this through social media using twitter #mg337 http://t.co/aDAk3bDzKX" / Twitter Julien Guiblain on Twitter: "Businesses must deliver a high customer service. Nike accomplish this through social media using twitter #mg337 http://t.co/aDAk3bDzKX" / Twitter](https://pbs.twimg.com/media/B_LwIHyWwAACjVw.png)
Julien Guiblain on Twitter: "Businesses must deliver a high customer service. Nike accomplish this through social media using twitter #mg337 http://t.co/aDAk3bDzKX" / Twitter
![View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday View of Tracking the imagined audience: A case study on Nike's use of Twitter for B2C interaction | First Monday](https://firstmonday.org/ojs/index.php/fm/article/download/6607/version/3385/6190/53830/jadfigure7.jpg)